In 2022 Canoe was hired by Berghaus to manage its social media channels and shift the brand’s perception through considered content curation, consistent community engagement and the introduction of a new follower acquisition strategy.
Since then, we have been instrumental in consulting and executing Berghaus’ social media strategy. This has involved building a considered social strategy that encompasses: regular posting, consistent story moments, an overhaul of their community management and regular KOL activations.
As an ongoing retainer, we are far from finished The primary KPI is to improve time with brand and increase monthly audience growth. We are succeeding on both counts.