Toms Mallow Lookbook with Coco Mell
CREATIVE / SOCIAL / PRODUCTION
This month, TOM’s launched the highly anticipated Mallows – a unique shoe of epic proportions. We had the opportunity to work with the amazing stylist and content curator, Coco Mell, to create a lookbook celebrating the launch of the new TOM’s Mallow shoes.
What is your favourite way to style the new TOMS Mallow?
Definitely with a stylish, cozy fit whether that be with trousers or shorts, anything that lets the Mallows do the talking!
Inspired by street-style, the lookbook pushes the Mallow into the subcultures of streetwear and hype, which are prevalent in the UK fashion community. With this being a key factor within the creative direction, it only felt right to collaborate with Coco for this project.