- Design a simple, easy to digest document highlighting the key figures and overall campaign results from the Patagonia Worn Wear tour
- Share the document with key media
What We Did:
We created an infographic that clearly identified key facts and figures relating to the Worn Wear tour. Adapting Patagonia’s existing campaign branding, we illustrated a series of bespoke icons that allowed us to tell the story of the campaign in a concise and cohesive way.
The document was distributed to media and was so successful that it was then used in numerous displays and presentations by Patagonia.