Brace yourselves. New Balance and Offspring have collaborated once again, to bring you the Covent Garden Pack. The relationship between New Balance and Offspring is a long-standing one. It was first established in 1996, when they both teamed up to create the first Flimby store specific collaboration. Since then, this relationship has gone from strength to strength, spawning a variety of releases over the years. This year's release - made in the New Balance factory in Flimby - goes back to the footwear retailer's roots, and highlights its original flagship store in London's historical Covent Garden, where the relationship...

Despite the drizzle, Neal Street was livened up with a performance from a group of young capoeira dancers this weekend. The all singing and dancing Vivo shod group, managed to turn quite a few heads and draw a crowd outside the Terra Plana store. Next up were the breakdancers pulling off their finest robotic moves along with some acrobats and strangely enough tap dancing, a good way to set the beat apparently. Watch this space for more in the coming months.. ...

This weekend ten capoeira dancers will be descending upon the Terra Plana store in Neal Street, Covent Garden. Join us down there Saturday at 3pm for a special performance from Anderson Zapata, team leader for the Youth For Youth charity, a programme that educates, coaches and mentors young disadvantaged people through the art of capoeira. A real inspirational guy. ...

So as you all know, the King Pop-Up Store in Covent Garden has now closed its doors. In true King style though, they're now thinking of where to pop up next, and have a gnarly little competition to enlist the help of you, the good public. That's right, King wants YOU. Here's the deal: "Would you like to see the next King store in your city? If so, then this is the competition for you....We are giving you the chance to win a selection of goodies from the AW09 Deluxe range in exchange for your feedback. As most of...

Alas, it's finally time for the King pop-up store in Covent Garden to close its doors. Which is why you can now get up to a staggering 90% OFF selected items TODAY - see below for more details. Hosting some of the freshest talent from London and the UK in its instore events, as well as being a one-stop-shop for all the King gear you could need, the pop-up store will be missed. Or will it? From the good folk at King: "King-Apparel will be closing the doors to the Pop-Up Store in Covent Garden on Thursday 7th January...

Pyrelli - purveyor of quality UK hip-hop - is dropping his new mixtape 'Spare Tyrez', and to celebrate, the London emcee is dropping by the King store tomorrow to: a) Hang out for a meet and greet, and b) give away and sign copies of his mixtape for FREE. You know King knows how to treat its customers, so it comes as no surprise to learn that all full price items at the store will be 20% off. Tomorrow only! Check out the video for 'Tha Snooze' - taken from the 'Spare Tyrez Mixtape' below: The King pop-up store...

So, a couple of days ago I showed you the new King Defy Tracksuit - made to appease the legions of rabid streetwear heads threatening to storm and pillage King HQ if they didn't design a new tracksuit. Here are some more detailed shots. King Affiliate and grime star Wretch 32 rocking the suit. Check out his music HERE. The Defy Tracksuit is available in limited numbers at select accounts nationwide TODAY, as well as the online store and the King pop-up store in Covent Garden. 38 Earlham Street, Covent Garden, London WC2H 9LH. Only 200 made - once they're...

It's all in the flyer. Enjoy. www.king-apparel.com ...

South London emcee Skandal has just released his debut release 'Hunger Pains' - presented and mixed by all round don and Kiss FM mixtape king: DJ MK (Roots Manuva). Loaded with at times insightful, at times playful lyrical dexterity over future beats that BANG, dude is one to watch out for. Guess what? You can watch out for him live at the King store in Covent Garden. Skandal will be performing live with special guests Little Dee and P Money, and backed on the ones and twos by DJ Charlee Brown. The event goes down on Thursday 26th November,...