posted by Pedge on 2012.05.16

The Breo Tough Mudder Report

It was an early morning start for Team Breo this Saturday in Kettering, Northamptonshire for the South-East and Midlands leg of the infamous Tough Mudder Challenge. For those of you not familiar with the Tough Mudder series heres a quick rundown. Tough Mudder was set up by Will Dean, an ex-MI6 Counter Terrorism Officer (We think, nobody really knows!) He was bored of the standard Triathlons and Marathons that were unimaginative and downright boring. The first Tough Mudder was held in May 2010 at Bear Creek Ski Resort in Pennsylvania. As it turns out there are a lot of people that agree with...
posted by Pedge on 2012.05.15

Costa Rica meets the Volcom Girls

Last Autumm whilst most of the US were sitting outside the establishment on Wall Street, Volcom sent some of their brightest and best to Costa Rica to check out one of South Americas most beautiful and varied countries. Coco Ho, Elena Hight, Quincy Davis, Lyn-z Adams Hawkins Pastrana and Claire Bevilacqua spent just over a week traveling around the 20,000 square miles of lush rain-forests and beaches with the Pacific and Indian Oceans cranking some pretty sizable surf  all year long. [caption id="attachment_7456" align="alignnone" width="631" caption="Left to Right: Elena, Lyn-z, Coco, Claire, Quincy"][/caption] Despite the fact the video gives us horrendous holiday jealousy, we're all...
posted by Pedge on 2012.05.15

//Supremebeing//New Era//Collab//

Supremebeing and New Era have just dropped their new summer collaboration 9FIFTY and 59FIFTY caps on the Supremebeing online store. The four styles have been given a once over with some high quality materials such as Suede and Wool. The 59FIFTY consists of the ICON logo embroidered onto a Navy Chambray cap with the 9FIFTY using some Black Chambray, Oxford Grey, and Melton Wool caps to up people style this summer. Our personal favourite is the suede detailing under the peak of the 59FIFTY. Considering how quickly they sold out last year we think they're a steal at £35 available now...
posted by Pedge on 2012.05.15

Vans x Kenzo Collab

Next up on the series of Summer collaborations is the Kenzo x Vans 2012 series available at kenzo.com and at Harvey Nichols. Kenzo is the Japanese Skin-care, Perfume and Clothing company set up by Kenzo Takada in 1970, since then Kenzo has produced world renowned mens and womens wear from their Paris headquarters. [caption id="" align="alignnone" width="600" caption="Kenzo x Vans fishnet Collab"][/caption] Steve Mills, Vans Lifestyle Footwear Director had this to say about the upcoming collaboration “We are happy to be bringing the storied Parisian brand Kenzo together with Vans. Working with Kenzo’s creative team has been an amazing opportunity" [caption id="attachment_7432" align="alignnone" width="500" caption="Blue and Yellow...
posted by Pedge on 2012.05.15

The Rook and Raven proudly present ‘Economy of Scale’

We’re very excited to announce the first solo exhibition of London based stencil artist Penny. The collaboration between the Rook and Raven gallery off Tottenham Court Road and the up and coming artificer, Penny will showcase some of his never seen before work from the 18th of May to the 21st of June at the gallery. [caption id="attachment_7419" align="aligncenter" width="300" caption="Pennys' signature dollar bill stencils. "][/caption] The intricate stencils he uses can take hundreds of hours to craft and produce stunning results. For those of you still not convinced to pay a visit we can reveal that hi infamous signature...
posted by Pedge on 2012.05.15

Rider Profile; Kimmy Fasani

Next up on the dizzying heights of the Canoe Inc Rider Profile is Kimmy Fasani. This California local has been killing it for 24 years since she took her first tender turns at the age of 9. Since then she's been destroying peoples conception of girls riding. From dominating the United States of America Snowboard Association (USASA) 3 years in a row starting in 2000 to being crowned Ms Superpark in 2011, this Cali local has genuinely changed the game. [caption id="attachment_7398" align="aligncenter" width="224" caption="Repping for Burton, Mammoth, Cliff, Skullcandy and Zeal"][/caption] She claimed her first podium at the FIS Junior World Championships in New Zealand...
posted by Pedge on 2012.05.11

Behind the Bench

As we all arrived into the office this morning in our sunglasses and shorts, some of us planning our weekends too Brighton to catch some sun or the less pleasant thought of running Tough Mudder (gulp) on Saturday, we were all nicely surprised with a new offering from the Bench Blog. This little titbit gave us an exclusive peak at what went down in London last week for the new Autumn/Winter 2012 shoot. Bench brought in renowned photographer Dan Wilton of SBTRKT, James Blake and Jessie J fame to capture the "Stripped back and simple feel" that we think compliments the A/W range nicely. With 60 outfits...
posted by Pedge on 2012.05.11

Rider Profile; Frederick Kalbermatten

With the season pretty much wrapped up apart from the last few stragglers returning from the Boardtest with Burton in Austria, we've found ourselves looking back at the Winter. With crowned World Champions (Take  a bow Spencer O'Brien) and TTR World Tour winners ( Cilka Sadar taking it for the girls at Burton) taking a well deserved summer off from the snow we thought we'd take the opportunity to take a look at some riders that went the other way, riders that prefer the steep and deep to the competition circuit. [caption id="attachment_7364" align="aligncenter" width="300" caption="A rare shot of FK not airbourne. Photo;Onboard"][/caption] We're...
posted by Goody on 2012.05.11

PUMA x FHM Teammates Launch Party in Liverpool | VIDEO RECAP

In honour of PUMA and FHM’s ongoing search for the PUMA teammate PUMA threw a party at Liverpool’s coolest venue… ‘The Shipping Forecast’. Being from Liverpool myself I am aware of people’s pre concieved views. So taking Joe up North with me I made sure to let him in on what he should expect. Within moments the stereo type was proved…Tuesday night in a cool trendy bar didn’t put the girls of Liverpool off dressing up to the nines… In true After Hours Athlete style the venue was swamped by Celebs, PUMA fans and those looking for a good time....
posted by Pedge on 2012.05.10

Boxpark Bargain Code

Since launching in December 2011, Boxpark has hosted art exhibition launches, fashion shows and live music events.  As a local venue for more events, and a unique shopping destination with twenty fashion brands, nine food and beverage units and two resident concept charity shops, Boxpark is not only a place to shop and explore but a place to hang out.  Now with heated umbrellas and free wifi, Boxpark has become a place to relax, and enjoy enjoy the many activities and items it has to offer.  Take advantage of the most recent promotion and 'Like' the Boxpark Facebook page to...